CONCEPT ☕️
Dennis McGee commissioned me to create this brand with him. The vision was inspired by the landscape and flow of Big Sur, CA. Dennis wanted to capture the essence in the complete brand of ConnoiSur.
DESIGN ✍️
From logo to package design, the color Midnight Shadow is seen throughout the visual identity. The demographic is high-end and we wanted the consumer to know that this spice blend product with eco-friendly packaging is worth the price.
